WPM Corporate Identity

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A new logo was developed when Washington Place and Metro Property Management merged. WPM specializes in residential community association and building management.

wpm-logo

We developed a typographic solution for the logo. We modified the letter font and using the ampersand from another font. The ampersand is emphasized to highlight the merger. The colors were a carry-over from the previous logos.

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The stationary system includes letterhead, second sheet, business cards, #10 envelopes, and oversized 9" x 12" booklet envelopes. We chose a bright white stock with an eggshell finish to give the system an elegant feel.

wpm-identity-1

The stationary system incorporates illustrative and photographic elements to emphasize home and building communities.

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